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Non-Tennis Gifts for Tennis Players Great Christmas Gifts for Tennis Players (2024 Edition) Ultimate Stocking Stuffer List for Tennis Players (2024 Edition) Secrets of Winning Tennis The USTA Encourages Double Dipping The Speed Ladder Tennis Beyond the Headlines: November 18, 2024

Embracing the Evolution of the Tennis Ball

On By Teresa Merklin

Throughout the history of tennis, there has been significant evolution in the construction and manufacture of the tennis ball. It is a good thing, because otherwise the sport would still be played with a ball made of leather stuffed with rags and/or horsehair. I sometimes wax nostalgic about the characteristic aroma of the modern tennis ball. It lingers in the atmosphere at tennis facilities as a permanent vestige of the fleet of the ball carts and hoppers used by the resident teaching pros. I shudder to think what it would smell like if we still used the traditional balls from the earliest days of tennis. I… probably would not store tennis balls in my car if we did.

League Captain Alert: NTRP Computer Ratings Expirations

On By Teresa Merklin

2020 was a year of difficult decisions. One of the myriad of problems the USTA was confronted with last year was what to do with player NTRP ratings. Due to shutdowns and closures due to the pandemic, the volume of matches did not achieve the numbers required to reliably make the NTRP calculation. The USTA statement that announced the decision that ratings would not be updated at the end of 2020 first declared the NTRP system to be fundamentally sound. (Cough.) The move was characterized as a difficult decision. I am sure it was.

Let’s Be Honest: Martina Navratilova

On By Teresa Merklin

Martina Navratilova is the perfect case study of inequities in professional tennis endorsements. It is an undeniable fact that throughout here playing career she did not receive the same level of corporate sponsorship that the other players in her tier of performance were routinely awarded. We have previously touched on two contemporaries of Navratilova, Zina Garrison and Lori McNeil. Those players also did not receive many endorsement opportunities and that fact is attributed to the color of their skin. On the other hand, Navratilova’s issue is that she has always been always open about her sexuality. The tennis industry powers during her career simply did not believe that people would purchase products enforced by bisexual and homosexual athletes.

Talk to the Hand: A Halep of a Red Dress

On By Teresa Merklin

“2018 AO Flashback: Fashion Hits and Misses” published last Sunday focused on the duplicity of the Baseline Tennis columns highlighting fashion “Hits” and “Misses” from The Australian Open in 2018. That year was selected intentionally and it wasn’t because of the garish bright salmon color that was predominate in the Nike line that year. In 2018, Romanian tennis player Simona Halep was the lead photo and story in the “Misses” column. The official Tennis Channel twitter account, a part of the same media conglomerate as Baseline Tennis, even tweeted about Halep as a fashion “miss.”

Ladies of the Court

On By Teresa Merklin

If I had to pick one word to describe Ladies of the Court it would be “lurid.” “Sordid” is a close second selection. Perhaps I should have anticipated that, given that the subtitle is “Grace and Disgrace on the Women’s Tennis Tour.” After reading Ladies of the Court, I really want to believe is that we, as society and a tennis community, have come a long way, baby. Unfortunately, that appropriates the advertising catch phrase of the cigarette brand that financed the early stages of the WTA tour. In Ladies of the Court, the Virginia Slims title sponsorship was unraveling. Spoiler alert: Cigarettes are bad for you. Additionally, as the USTA incessantly reminds us as of late, tennis is a healthy sport. Sponsorship by a tobacco company was incongruous.

Losing Points in Wheelchair Tennis

On By Teresa Merklin

Long time readers of the Fiend at Court may recall that I rejoiced when this steady march through the ITF Rules of Tennis reached the section titled “Player Loses Point.” I am nothing, if not an expert, in the art of losing a point. Now that this project is in the midst of the Rules of Wheelchair Tennis, it comes at no surprise to discover that there are some unique ways in which a wheelchair player can lose a point.

Harsh Realities Revealed in the USTA Digital Platform Update

On By Teresa Merklin

The USTA sent an email to all playing members on March 5. That message contained an important update on the status of the deployment of the new digital platform, Serve Tennis. An identical news story was simultaneously released to the USTA web site. In typical USTA fashion, the subject line of “Competitive Pathway,” as well as leading off with some “rah-rah” news of PAC report tennis participation data, buries the lead. Additionally, the message any conveyed optimistic statements about how awesome the new competitive pathway is going to be for tennis players before getting to the crux of the issue.

2018 AO Flashback: Fashion Hits and Misses

On By Teresa Merklin

The dawn of each Grand Slam tournament sparks a ritual in the Fiend at Court household. I say something along the lines of “It’s official. Nike has completely run out of attractive color combinations.” To which the Fiend at Court spousal unit replies “Please don’t buy me any of that.” Fun fact: Outside of league and tournament swag, almost the entirety of the Fiend at Court household’s tennis wardrobe has been gleaned from the clearance rack of one of the major online tennis retailers. We are experts in what is likely to eventually be offered at deep discount.