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For the Love of Competition Rankings Point-Chasers The Importance of Why Game, Set and Match: Secret Weapons of the World’s Top Tennis Players Checking the Quota Allocation for the NTRP National Championships Downward Dog, Upward Dog, Walk the Dog Tennis Beyond the Headlines: February 17, 2025

Marketing Tennis Tournaments: Putting Pen to Paper

One of the most interesting aspects of the “2021 Adult Tournament Changes” published by the USTA is the claim that the new structure would make it easier to market tennis to the consumer. If this means that the USTA is actually about to start marketing tennis tournaments, this is super exciting news. As I previously observed in “Donald Dell Fires Shots Across the USTA Bow,” I cannot recall seeing an advertisement for playing tennis outside of a tennis context. Ever.

Correcting Errors: Advantage Sets

I finally catch a break in my slog through the “Correcting Errors” section of the ITF Rules of Tennis as published in the USTA Friend at Court. I have been struggling through horror after horror in this section. In previous weeks we have discussed errors that I am quite frankly challenged to understand how they could occur. Additionally, some of the recent corrections don’t always seem to be equitable to me. Today’s rules are a welcome respite.

The Trouble with TennisLink

When I played junior tennis there were two ways to enter a tennis tournament. One was to visit the host facility of the event to register and pay the entry fee. The other was to fill out a physical entry form and mail it into the host organization with a check. This is the point in the story where the umpire I gave birth to usually interjects to ask about the stone tablet postage rates for those entry forms.

An Open Discussion about Tennis Autobiographies

As a general rule, I am not a big fan of biographies about tennis players. I double down on that statement when the book is positioned as an autobiography. The simple fact of the matter is that if I am going to read a book about tennis I am looking for a return on the investment of time. For me, that narrowly boils down to books that can help me play at a higher competitive level and books that help me understand the history of tennis.

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