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High Knee Lifts for Muscle Activation Tennis Beyond the Headlines: November 4, 2024 Who Else is On Your Team? Your Team Needs a Coach Teamwork Makes the Dream Work Revisiting a Scary Tennis Story for Halloween What’s New? The 2025 USTA League Regulations

2021 US Open Television Ratings

Television ratings are a leading indicator for the future financial prospects of professional sports. While tournaments also earn money from from sponsorship and ticket sales, television broadcast ratings arguably have the strongest influence on the future revenue across all other categories. Television ratings drive future broadcast contracts which directly translates into media exposure of the sport. That, in turn, is how the majority of fans experience tennis. The number of people who watch an event is factored in when corporations make sponsorship decisions.

A Tennis Rankings Anomaly: Raducanu Sets a Record

Emma Raducanu’s professional tennis ranking has risen meteorically this year. That should not be much of a surprise as breakout performances at Wimbledon and the US Open earned her two fairly significant chunks of WTA rankings points. Additionally, her US Open performance was both a rankings point record and anomaly. Raducanu is guaranteed to lose ranking points at the 2022 US Open, even if she successfully defends her title. The situation is unprecedented.

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Federer and Me: A Story of Obsession

William Skidelsky is a literary editor for the Observer who stepped away from junior tennis before returning to the sport as an adult. “Federer and Me: A Story of Obsession” is a memoir of his life framed out against his super fandom of Roger Federer. It is a brilliant literary tactic that makes his own story relatable while simultaneously drawing in Federer super-fans who similarly obsess over the player.

Reilly Opelka Fined

Reilly Opelka was fined $10,000 for carrying a pink bag onto the court before his second round US Open match against Lorezo Musetti. The problem wasn’t the color, but rather a logo which was determined to be too large. Opelka joked about the fine on Twitter on Friday, writing “US Open ticket sales must be strugglin this year.”